Flipkart launches app 'Shopsy' to attract customers via social media

Walmart-owned Flipkart announced the launch of an app ''Shopsy'' that will allow individuals to become resellers of goods in their network via platforms like WhatsApp and Facebook.

"With the ability to influence their local network and fulfil their aspirations, users of Shopsy will be able to share catalogues of a wide selection of 15 crore products offered by Flipkart sellers, ranging across fashion, beauty, mobile phones, electronics and home, among others with potential customers via popular social media and messaging apps," a statement said.

Users can register on the Shopsy app using their phone numbers and begin their online entrepreneurial journey, it added.

"This platform aims at providing new to digital commerce consumers access to products by simplifying the process through interactions with a trusted person. With Shopsy, Flipkart aims to enable over 25 million online entrepreneurs by 2023 as they reap the benefits of digital commerce," it added.

Shopsy users can share catalogues of products with potential customers via popular social media and messaging apps, place orders on their behalf and earn commissions on the transactions.

"Shopsy is launched to further that vision and provide additional earning opportunities for millions of enterprising Indians. Now, anyone from anywhere can start their online business with zero investment. In addition, we are opening up Flipkart's years of e-commerce expertise for Indian entrepreneurs," he added.